Peter Field, renowned for his work on advertising effectiveness will present the latest findings on how advertising works at Radiocentre Ireland's event next Thursday. The presentation will look at best practice in brand building and it will be the first time that some new data has been updated and published. This event will also feature new findings by research company Differentology, commissioned by Radiocentre Ireland which will look at the role that different audio services play in Irish people’s lives. The event takes place next Thursday, the 5th of October 8.00am to 10.30am in The Round Room at The Mansion House. It is almost sold out but a few remaining tickets are available.

. Register to attend below:

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