Radiocentre Ireland wins Outstanding Achievement at the IMRO Awards. In considering the nominations in this category, the committee considered the on-going impact and legacy of the achievement.

 The judges gave the award to Radiocentre Ireland based on the combination of marketing activity, new pioneering research, innovative events, a new awards programme, The Irish Audio Awards and a new education programme, The Audio Academy. In 2022, the first year of launch, Irish radio revenue grew by 9%, significantly ahead of total advertising market growth of 2%.

  Ciaran Cunningham CEO Radiocentre Ireland said:

 “Radiocentre Ireland is a real breakthrough initiative. For the first time, it has seen all of Ireland’s radio operators – RTÉ and the independent sector, come together to promote the unbeatable reach and the unique relationships enjoyed by Irish radio with millions of listeners. And it is great to see such a great initiative recognized by the judging panel.

 John Purcell, Chairperson Radiocentre Ireland said:

 “Radiocentre Ireland was a project that was talked about for many years by people across the radio industry in Ireland. It is a tribute to the vision and foresight of so many people that the project is now a reality and making a real difference to the appreciation of the huge power of radio as a marketing medium. This award is a great honour and we are sure more will follow as we are confident that the best is yet to come for radio and for Radiocentre Ireland.”

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