The April '24 to March '25 Ipsos/JNLR report shows that Radio is enjoying record levels of listenership with 3.94 million people now listening to radio every week, the highest weekly listenership ever recorded, growing by 128,000 listeners compared to the same 12 month period previously (April 2023 to March 2024). The daily weekday audience is also hugely impressive, with 3.5 million people listening each weekday — an increase of 103,000 listeners compared to the same period last year. Despite competition from a wide range of media, Irish people have a deep passion for live radio and are listening in growing numbers across both broadcast and online platforms

Other key results from the latest JNLR/Ipsos survey are: 

• 90% of all adults and 85% of 15–34-year-olds listen to radio every week.
• 68% of 15-34 year olds listen to radio each weekday, while daily weekday listening levels for the hard to reach 15-24 year old cohort is also very impressive with 64% listening each weekday.
• Listening levels to local and regional radio continues to be very strong with over 2.2 million adults listening to their local or regional station every single weekday.
• The average weekday audience listening at any time between 7 a.m. and 7 p.m. is now 1,091,000     — one of the highest ever recorded — representing an increase of 41,000 listeners compared to the same period previously.
• The Irish Audio Report which was published in November last year and measures all forms of audio listening, revealed there is universal listening to audio content with 97% of adults listening every week. Live radio dominates audio listening with a 76% share of total audio listening followed by music streaming with a 12% share while YouTube Music has a 6% share and podcasts a 3% share of audio listening.

Click the buttom below to download a full analysis of the April '24 to March '25 Ipsos/JNLR survey.

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